For Brands

We started with creators.

Now we also build Worlds for brands.

A creator's WOW community page showing their followers and content
Build your owned community.
A creator profile with all links, discounts and content in one place
All your links & discounts in one World.
A live event streaming on WOW with the host's community watching
Create live experiences for your fans.

Be the next

Your logo in this strip?

Tell us about your brand and the campaign idea. We'll come back with a tailored plan.

Your audience is scattered across platforms. Your community shouldn't be.

Scattered content

Algorithm dependency

No real fan overview

Brands reach more people than ever, but own less of the relationship. Audiences are scattered, algorithms decide distribution and campaign results are often hard to prove.

Your own World of WOW

One branded hub for community,
creators, content and
conversion.

WOW gives your brand its own social community hub. A place where creator campaigns don't end at reach, but continue into engagement, fan data, commerce and long-term community growth.

01

Community

Bring fans, customers and creators together in one branded space.

02

Live events

Go live in your own branded space. Sell tickets, run subscription streams, host watch parties.

03

Creators

Activate WOW's creator network and turn influence into owned traffic.

04

Conversion

Drive action through shops, deals, paywalls, email, in-app activations and retargeting.

How we help brands.

Community Activation Package

We lay the foundation of your World of WOW with our community-building package, built around three phases: Scan, Build and Activation. The result: social awareness and a strong social community with grip on fan data.

The WOW app showing a branded fan community page

Campaign Concept

We develop unique concepts that map perfectly to your objectives.

Creator Activation

We select and match creators that best fit your brand and goals.

Full-Funnel Brand Experience

We develop unique concepts that map perfectly to your objectives.

From kickoff to launch in four phases.

  1. Scan

    We scope your goals, audience, brand story and campaign opportunity.

  2. Build

    We create your World, campaign plan, creator shortlist and launch assets.

  3. Activate

    Creators go live, fans enter your World and the community starts growing.

  4. Evaluate & grow

    You receive insights, campaign learnings and next steps for WOW Premium.

Cases.

Real campaigns. Measurable results.

Viral with Robbie van de Graaf and Houben Worstenbrood

Frank Lammers' PSV Christmas Quiz for Domino's

A brand community for Jollein, with creators as growth engine

The Red Bull Advent Calendar with Body & Fit

Full-funnel engagement for F1 fans with Jack Plooij

Start today

Join our
social hub!

Talk to the WOW team. We'll answer questions, scope the work, and get you a plan.

+3,000 creators

Creators already using

Rico Verhoeven

Rico Verhoeven

Nienke Plas

Nienke Plas

Simon Keizer

Simon Keizer

Rachel John

Rachel John

Kalvijn

Kalvijn

Bizzey

Bizzey

Giel de Winter

Giel de Winter

Robbie van de Graaf

Robbie van de Graaf

Gwen van Poorten

Gwen van Poorten

Frank Lammers

Frank Lammers

Ruud Gullit

Ruud Gullit

Timor Steffens

Timor Steffens

Chefke Luc

Chefke Luc

Sanne van Lierop

Sanne van Lierop

Kelly Buth

Kelly Buth

Channah Koerten

Channah Koerten

Rolf Sanchez

Rolf Sanchez

Rowenna van der Linden

Rowenna van der Linden

Thamar Bos

Thamar Bos

Wendie Vlaar

Wendie Vlaar

Sara Verwoerd

Sara Verwoerd

Reizen met Luc

Reizen met Luc

Jelka van Houten

Jelka van Houten

VE/RA

VE/RA

Floris Saelman

Floris Saelman

Jack Plooij

Jack Plooij

As heard on

WOW on BNR Nieuwsradio

Co-founder Floris van Hertrooij on "Baanbrekende Businessmodellen". Why owning your audience is the next era of influencer marketing.

WOW on BNR Nieuwsradio

Start today

Build your
World

Get direct onboarding, product access, and a seat at the table while we build the new world!

FAQ

Questions from brands?

Get in touch
What is World of WOW for brands?

The social community hub. Turn followers into a community, centralise creator collaborations, convert attention into revenue. All in your branded space.

How is WOW different from regular influencer marketing?

Regular influencer marketing rents you reach for a moment. WOW makes you part of the creator's community in your own "World of" space. Retargeting stays possible. The data stays yours.

What does a typical campaign deliver?

Your own World of (Brand), a co-hosted live event, first-party fan data, measurable engagement and a retargetable audience.

Which creators can we work with?

3,000+ creators in the network, from Frank Lammers, Jack Plooij, Kalvijn and Bizzey to niche names like Sanne van Lierop and Channah Koerten. We match per brand.

How does the campaign process work?

Five milestones: Kickoff, Workshop, Feedbacksessie, Activation (~4 weeks plus live event), Vervolgsessie. Typical run: 6 to 8 weeks.

What does it cost?

Community-building packages from €3,000 to €5,000. Continue on WOW Premium afterwards: €2,490/year or €299/month.

Who already builds with WOW?

Current: Jollein, Moovv, Doorzetters, GroupAway, BagelBoy, B-Care Baby, Real Roots, Charlies Drinks, Candy Can. Past: Red Bull, Body & Fit, Domino's, PSV, TinQ, MyProtein.

How do we start?

Book a 30-minute kickoff. Get in touch or email hello@worldofwow.com.